Tag Archive: Promotion


There’s been a lot of discussion about what will happen to the world of search-engine optimization when Google’s Instant search function fully takes effect, or at least, when it has its impact fully felt.

Check out this at-length article that discusses some of the search-engine optimization impacts that Google’s Instant search results may have.

Statistical meaning of The Long Tail

Image via Wikipedia

 

Tell us what you think below!

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Legal Executive

Image via Wikipedia

As per our last blog post on Google Instant, the new trial feature on Google that gives right-away results predictively while you type does seem to be lending us some new curve-balls in the field of search-engine optimization.

So this will have some interesting ramifications for search engine optimization (s.e.o.) when you consider that results for partial searches (short tail results) will show up before those for complete searches (long tail results). Here’s an article about the impact Google instant will have on the lawyer and legal community.

As promised in my last blog entry, here’s another set of thoughts about blogging. First of all, I noticed that I’ve been reading my stats wrong, and that there’s a build-on effect happening, rather than just a day-to-day single-post popularity contests. Here’s what I mean about all this blogging stuff:

(1) Traffic Stacks: There is a beautiful exponential effect in your blog post traffic.  I had actually been reading my day-to-day traffic updates as if I was only looking at the popularity of each post I had been putting out each day.  However, one of my biggest spikes was on a day when I didn’t post anything!  Eventually I realized the obvious—my blog post traffic is taking off because more and more, there are a greater and greater number of posts/articles on my site to be read!

(2) Not all traffic is human:  Though I can’t speak to whether there is a WordPress anti-spam filter within their own system that filters these out—I do know that there

Scraper site snippet for one of my blog posts

Here is a scapper-site snippet

are various “spiders” (automate programs that surf the web for various reasons) that do visit sites… At least, I’m assuming that these are spiders…but apparently some of my content got scooped up by a “scraper site” which really seemed to be an aggregator of various blog content, my article being one of them.  It was at this point that I let out a small cheer (first scraping!) and then took a screenshot.

(3) Some topics are hot all the time.  You are probably guessing that Google is a pretty hot thing to be searching for—so, here’s my tip for your blog success—find some niche topic to blog on, and you’ll get some interesting ongoing traffic, provided your niche is one with definite popularity—it can be a wide niche to start, and then you may want to narrow in.  I could be wrong.  What do you think?

Write back in the comments field to let me know more about what your opinion is.

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